Baha'i Administration - Shoghi Effendi
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Page 58 of  196

In their last letter, the members of the National Spiritual Assembly of Great Britain further informed me that the idea of the above-mentioned conference has originated with the Theosophical Society, but these having later dropped its management, the organization of the conference passed into the hands of the School of Oriental Studies and the Sociological Society. You will also note from the enclosed copy of a letter addressed by the same Miss Sharples to the President of the British National Spiritual Assembly that the time offered to the Baha'i representatives will be very limited, and that most probably the allotted time will be just sufficient to read their papers or deliver their address and engage in the discussion that might arise after their formal presentation of the Cause (58:1)

As the British Empire Exhibition, of which this conference forms a part, is itself a semi-official undertaking, and receives actually the generous support and active participation of the government authorities throughout the British Empire, I feel that the opportunities now offered to the Baha'i world should not be missed, as this chance, if properly utilized, might arouse and stimulate interest among the enlightened public (58:2)

As so much will depend upon the nature and general presentation of the theme, rather than upon the personality of the reader or speaker, I feel that, first and foremost, our attention should be concentrated on the choice and thorough preparation of the subject matter as well as on the proper drafting and the form of the paper itself, which might possibly have to be submitted afterwards to the authorities of the conference (58:3)

I feel the necessity of entrusting this highly important and delicate task to a special committee, to be appointed most carefully by the National Spiritual Assembly of America, and consisting of those who by their knowledge of the Cause, their experience in matters of publicity, and particularly by their power of expression and beauty of style will be qualified to produce a befitting statement on the unique history of the Movement as well as its lofty principles (58:4)

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